Per-study. One-time charge per study, no subscription. Setup persists in your profile so the next one is a CSV upload and a click.

None for the standard study. The live dashboard for the campaign term (the 30-day window plus a 24-month tail) and a board-ready readout PDF (cover slide to verdict) are both included. The optional Outcome Attribution add-on is included at no charge when enabled (opt-in at scoping), and applies to any methodology. See the Outcome FAQ below for what the add-on buys. Two things sit outside the study price by design: prices exclude applicable taxes, and you handle your own printing and postage (SweetNote never ships).

Before activation = refund any time, less a flat 3% processing fee (waived if the cancellation is on us). After activation = non-refundable except termination-for-cause. Your activation date is the one you set; nothing renders and nothing is non-refundable before it.

Deliverable artifacts (the QR ZIP and the variable-data CSV) unlock the moment commercial commitment is recorded, a credit-card authorization (seconds), or an invoice countersignature (the invoice is payable by card or bank). That gives you print-and-ship lead time before the reveal pages render. Reveal pages themselves go live only on your specified activation date, and only once the study is paid. If an invoice is still open on that date, the reveals wait until it is paid.

Pay by invoice (Net-30) is one of the published payment paths at checkout, available on any study size, the alternative to credit card in Step 5 of the campaign builder, and the path to use if you're paying by bank. The SOW is auto-generated from your study config in the portal; once you countersign, deliverable artifacts (QR ZIP + variable-data CSV) unlock so you can start printing. Reveal pages go live on your specified activation date once the invoice is paid, so pick a date after you expect to pay it, or pay it sooner. The invoice itself is paid by credit card or bank account on the invoice.

No. The published graduated rate card is your volume discount, the marginal rate steps down at 500 / 2,000 / 5,000 / 20,000 / 100,000 recipients and applies only to the recipients inside each band (like tax brackets), same card for every brand. There’s no separate enterprise tier and no public discount tier; the published list price is the same for every brand at the same study size.

If your procurement team needs to pay by purchase order, the pay by invoice path above covers that, same published price, Net-30 terms.

No commitment-for-discount. Per-study is per-study; you can run one a year or one a quarter on the same published formula. The continuity benefit is operational (your templates, brand setup, and audience cohorts persist between studies), not financial.

Custom-quoting gates access, the price is decided after a firm decides whether you're worth their time. Publishing turns the question into "is this the right methodology," not "can I afford to ask."

It’s opt-in at study scoping and included at no charge on any methodology, Snapshot through Gift Lift. Brands that wire nothing get the standard study terminating at Action (the CTA click). Brands that enable Outcome Attribution send conversions on one of three paths (the Webhook path, the Click-token path or the Identity-Match CSV path), and the dashboard adds an Outcome KPI: the downstream conversion attributed to the reveal cohort, aggregated per variation (n ≥ 25 floor).

It’s included because closing the loop is the behavior we most want to encourage, and it’s extra setup on your side. Per-recipient amounts are discarded on ingestion. For randomized studies (A/B, Gift A/B, Gift Lift) it’s a causal dollar lift; for Snapshot or Cohort, an associative floor (“at least $X,” since these observe rather than randomize). The attribution window is platform-locked: 30-day primary causal window plus a 31–90-day extended observation tail. Not brand-configurable; uniform across every methodology so causal claims stay defensible.